Kevin Smith and Southwest AirlinesPosted: December 10, 2012 | Author: Carl Knerr | Filed under: Uncategorized | Tags: Air Travel, complaint, Customer Service, Kevin Smith, social media, Southwest, Southwest Airlines, Twitter | Leave a comment
I’m in the last days of a paper I’m writing for my marketing class. The topic is on branding, social media, and customer service. I decided to include an example from Kevin Smith and Southwest Airlines. The articles I found on the topic are:
As part of what I wrote, I wanted to reference all 19 tweets on the topic that I could find, so I spent over an hour taking screenshots and Photshop’ing them together. As such, I thought I’d share the images here as well as the URLs they came from.